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| InfoBuyers |
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Reach over 13 million buyers who are actively purchasing in your subjects, disciplines, and product categories.
This robust InfoBuyers database includes both consumer and business buyers— the power buyers for education and professional publishers’ products. Plus, a proprietary coding system maps product purchases to course and discipline subject codes.
This proven list of direct response buyers delivers 13 million+ prospects…directly from the customer files of leading educational and professional publishing organizations. Contributors include university presses, parent and professional magazines, education publishers, and technology (hardware, software, and furniture) suppliers. |
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| InfoBuyers |
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| InfoBuyers |
Total |
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| Total |
13,497,453 |
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| Recency of Purchase |
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| • 3-Month Buyers |
1,798,721 |
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| • 6-Month Buyers |
4,054,267 |
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| • 12-Month Buyers |
8,253,513 |
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| Product Categories |
Total |
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| Edu-Buyers |
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| • K-12 Edu-Buyers |
4,645,103 |
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| • K-12 Professional Development Buyers |
978,194 |
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| • K-12 Special Education Buyers |
285,282 |
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| • Parent Edu-Buyers |
730,031 |
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| • Higher Edu-Buyers |
4,906,674 |
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| • University Press Buyers |
182,174 |
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| Bookbuyers |
1,770,522 |
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| Technology Buyers |
5,676,762 |
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| Periodical/Newsletter Subscribers |
2,731,204 |
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| Seminar/Conference Attendees |
1,804,477 |
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| Association Members |
1,358,175 |
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| Business Buyers |
4,764,990 |
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| Law Buyers |
1,724,171 |
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| Medical/Nursing/Health Buyers |
3,863,330 |
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